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The retail industry is in the midst of a data revolution. Intelligent automation platforms are finally becoming affordable for retailers, but the Impact Analytics platform is the only one that does it all. Our cutting-edge retail AI solutions are complete, completely integrated, and built to boost revenues and profits.

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Who we are

We are the fastest-growing Retail, CPG and Supply Chain focused enterprise AI SaaS product company. We have built award winning products and our success is driven by focus on innovation and changing existing processes through automation.

We have customers ranging from small business owners to Fortune 500 companies. Our SaaS solutions are built to provide quick visibility into your business, based on real time information, and enable smarter decisions based on data driven insights, while optimizing costs and adding millions back into the bottom line.

A start-up at heart, IA was founded by Cornell, Columbia, McKinsey alumni and driven by a team of Harvard, IIT, IIM leaders. We understand our customers and believe in providing the best analytic capabilities.

Who Are We

Our mission

In today's fast-paced and ever-changing world, retailers are looking for ways to stay on top of the emerging trends. With more data than they know what to do with, it can be hard to chart a path towards retail innovation.

Retail decision making is a blend of art and science. That is why we have created one of the most powerful SaaS solutions for businesses. Our mission is to unite artificial intelligence with human validation, enabling retailers to make smarter decisions faster than ever before. We are committed to empowering retailers with the AI and Advanced Analytics tools they need for success.

Impact Analytics is an artificial intelligence company that brings machine learning to the forefront of data-driven business decisions. Our groundbreaking SaaS solutions harness the power of AI to put smarter, faster data insights in the hands of our customers, helping hundreds of businesses grow significantly.

Our History

Our history

A start-up at heart, Impact Analytics has a team of Harvard graduates and McKinsey alumni who are all driven by one goal; to enable data-driven retailing for our customers.

In 2015, Prashant, a seasoned management consultant noticed that many organizations were still using excel to make critical business decisions, which were leading to suboptimal outcomes. The only software solutions available were data pipelines, which were expensive to implement and cumbersome to operate.

Thus, a company was born: Impact Analytics, founded on the idea that companies should have access to powerful AI-driven enterprise solutions for their businesses at a fraction of what it would cost otherwise. This is why we're proud when our customers are able to convert time into money through our products.

Our team is comprised of ex-retailers, CPG veterans, management consultants, data scientists and product engineers. Together, we work in an agile environment to create products that work for every user and we continue to be committed to our users and foster long-term partnerships based on delivering high quality solutions.

Our Team
Team

Meet Our Leadership Team

Meet Our Leadership Team

Prashant Agrawal
Prashant Agrawal
Founder & CEO

Prashant started Impact Analytics in 2015 as an AI-first company and continues to lead and grow it today into a leading global organization. He is a serial entrepreneur, Columbia Business School professor, thought leader, EY entrepreneur of the year finalist, and contributing editor to several well-known trade and business publications, and a former McKinsey and BCG consultant with 25+ years’ experience.

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Prithwik Kanakappa
Prithvik Kanakappa
Chief Operative Officer

Prithvik (PK) has been with Impact Analytics from the start. He has 20+ years of data analytics, product management, consumer marketing, and startup growth experience. He has led AI-based software implementations for Fortune 500 companies and is focused on supporting the scale and hyper growth at IA.

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Jeff Gadawaski
Jeff Gadawaski
Chief Revenue Officer

Jeff joined in 2021, bringing 30+ years of global sales and marketing expertise. In 2023, ZoomInfo ranked him among the “100 Most Influential Sales Professionals in the U.S.” (We totally agree.) He held prior leadership roles at Blue Yonder, Adidas, Nike, and The Meriwether Group.

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Luke Batman
Luke Batman
Chief Financial Officer

Luke, a certified public accountant, joined in 2021 with 20+ years of accumulated expertise managing finances in technology, consulting, and entrepreneurship. He held prior leadership roles at BuyerQuest, TM Financial Forensics LLC, and other large consulting firms.

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Brittany Berg
Brittany Berg
SVP Global,Presales & Product

Brittany joined in 2023, bringing 10 years of retail experience and 9 years of software experience, specifically focused on the applications of AI and ML in the retail decision process. She’s the author of “Style & Statistics: The Art of Retail Analytics” and held prior leadership positions at Oracle, SAS, Bealls Inc., and Forever 21.

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Brian Crain
Brian Crain
General Manager, EMEA

Brian joined in 2023 to lead the company’s expansion into LATAM, APAC, and most crucially, EMEA. He’s trilingual with 29+ years of experience leading cloud/AI/analytics sales and marketing teams. He held prior leadership roles at Accenture, HEB, IBM, Precima, NielsenIQ, and Nextail Labs.

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Malanie Casinelli
Melanie Casinelli
Chief Customer Success Officer

Melanie joined Impact Analytics in 2020 with 20+ years’ of retail experience overseeing strategic vision and product/customer success. In 2023, Melanie received a “Women in Supply Chain” award. She held prior leadership roles at Belk, Pandora, Urban Outfitters, and Turn5.

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Jeff Shelton
Jeff Shelton
VP Product & PreSales

Jeff joined Impact Analytics in 2023, bringing 25+ years’ of experience in retail, supply chain, merchandising, and product management. He held prior leadership roles at Blue Yonder, Āmerican Eagle Outfitters, Belk, and May Company.

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Sulabh Jain
Sulabh Jain
Chief Analytics Officer

Sulabh joined in 2016 with 12 years of invaluable expertise in Data Science–focused on retail, pricing, promotions, and merchandising. He is a former management consultant at Boston Consulting Group and has held leadership positions at early-stage companies.

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Abhirup Ganuly
Abhirup Ganguly
India Head

Abhirup joined the company at its inception in 2015. He brings ~20 years of experience in data science and consulting. He leads product development, employing a profound knowledge of business strategy and analytics. His prior experience is as a strategy consultant with The Boston Consulting Group.

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Tamal Chowdhury
Tamal Chowdhury PhD
Chief Technology Officer

Tamal joined in 2021, bringing 25+ years of experience in AI/ML, emerging technologies, enterprise applications, and platform and product engineering. He held prior leadership roles in Infosys, Incivus, Course5 Intelligence, Oracle, and Unisys.

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Radhika khurana
Radhika khurana
Chief People Officer

Radhika joined in 2018 with 20+ years of experience in commercial banking, risk and compliance, finance, and entrepreneurship. She is proficient in cultivating large, multicultural, global teams. She held prior leadership roles at Bank of America, Citibank, and Standard Chartered Bank.

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John Moynihan
John Moynihan
Senior Advisor

John is a grocery and CPG advisor. He brings 40 years of retail strategy and technology experience, helping retailers invest in smart grocery technology to sharpen their end-to-end commercial offerings. He held prior leadership roles at IRL, JDA, IRI, and Star Market Company.

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Amy Drevna
Amy Drevna
Senior Advisor

Amy has been advising the company since 2022, bringing 30 years of experience in problem-solving, account management, customer retention, strategy, and sales. She held leadership positions with Blue Yonder, InterAct Public Safety, One Network Enterprises, Pearson Assessments, Evant, and i2 Technologies.

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Bart Sichel
Bart Sichel
Senior Advisor

Bart has been advising the company on and off since 2020, bringing extensive experience in retail merchandising, pricing, ecommerce, and marketing. He is a former Fortune 500 CMO, having led marketing teams at Burlington Stores and Bed Bath & Beyond. Previously, he was a leader in McKinsey’s retail practice.

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David Fagin
David Fagin
Senior Advisor

David has been advising the company since 2022, bringing 40+ years of retail expertise. He's on the board of advisors at the Fashion Business Management Department and held prior leadership roles at Carter’s, Macy's, Retail Impact Now, AlixPartners, Nexchange, and WHSmith. David serves on the Board of Advisors at the Fashion Institute of Technology (FIT).

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