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BaseSmart™

AI-Native Base Price Optimization Software

When every cent matters, guessing isn’t a strategy. BaseSmart helps you stop the margin leaks, kill pricing chaos, and win across channels—with dynamic pricing software that brings real-time price intelligence and AI-native price optimization into every decision.

What is BaseSmart™?

BaseSmart™ is an AI-native dynamic pricing software that automates pricing decisions through data-driven rules and price elasticity insights. It ensures optimal price point positioning, enhances competitive standing, and scales effortlessly across channels. By leveraging the price elasticity of demand, BaseSmart™ enables businesses to adapt to market trends while maximizing profits, improving customer satisfaction, and driving operational efficiency.

Proven Impact

3-5%

Increase in
Gross Margin

2-3%

Basis Points Improvement in Key Competitive Price Indices

70%

Reduction in Manual Effort and Managed by Exceptions

The Retailer’s Guide to Building a Profitable Pricing Architecture

This White Paper explores how AI-native pricing transforms retail by optimizing price planning, improving demand forecasting, and reducing margin erosion. Learn how AI-native insights enhance profitability, streamline decisions, and adapt to market shifts with precision.

Download white paper

Whitepaper Cover

BaseSmart Advantage

Discover how BaseSmart™—an AI-native rule rule-based pricing engine built for modern price management—helps retailers stay ahead. From powerful price intelligence software to dynamic price intelligence tools, explore the key advantages that drive smarter, faster pricing decisions.

Rules-Based PricingRules-Based Pricing

Ensure consistent price management with a rules-driven pricing engine that works across hierarchies and channels.

Elasticity-Based Price OptimizationElasticity-Based Price Optimization

Use AI to drive retail price optimization by balancing margin and volume with elasticity insights and pricing rules.

Multi-Objective Pricing StrategiesMulti-Objective Pricing Strategies

Align pricing to business goals with dynamic models that support scalable retail price optimization.

Reduce Manual Effort with AIReduce Manual Effort with AI

Automate complex pricing workflows with AI-native insights, reducing manual intervention and enabling teams to focus on strategy.

Dynamic Pricing CapabilityDynamic Pricing Capability

Use dynamic pricing software for real-time price updates, improving speed, consistency, and competitiveness.

BaseSmart Features

Explore the AI-native features behind BaseSmart™—from real-time price intelligence and strategic price management to flexible automation and precision control. It’s the price intelligence software built to master retail price optimization at scale.

Rules Library for Price ConsistencyRules Library for Price Consistency

Ensure consistent pricing across every channel with a flexible rules engine, bringing structure and accuracy to your price management software.

Real-Time Omni-Channel PricingReal-Time Omni-Channel Pricin

Enable seamless, real-time updates across stores and digital platforms with dynamic pricing that sharpens perception and drives agility.

Automated Pricing WorkflowsAutomated Pricing Workflows

Streamline pricing management with automated alerts, exceptions, and weekly price recommendations to reduce manual effort and improve accuracy.

AI Agents for Better Decision-MakingAI Agents for Better Decision-Making

Streamline decision-making with the help of AI Agents that automate your tasks, providing decision-makers with streamlined recommendations for review.

BaseSmart Implements Quickly for Rapid Results

Learn

Gain actionable insights with AI-native analytics that evaluate historical pricing, competitor behavior, and market shifts. Leverage price intelligence to uncover margin opportunities and sharpen strategic decisions through data-driven analysis.

Build

Craft effective pricing strategies using a customizable rules engine and advanced AI models. BaseSmart’s rule-based pricing engine supports multi-objective price optimization, allowing you to align prices with demand and adapt quickly to market conditions.

Monitor

Track real-time pricing performance across products, stores, and channels. With built-in price management software, BaseSmart automates alerts and exception handling to help retailers make smarter, faster decisions and maintain pricing consistency.

Deploy

Activate strategies across all channels with ease. BaseSmart enables dynamic pricing and automates updates to respond instantly to market changes—delivering scalable, omni-channel execution through intelligent retail price optimization.

See BaseSmart in Action

Take control of your pricing strategy with AI-driven precision—automate decisions, respond to market shifts in real time, and unlock new levels of profitability.

Testimonials

Industry Applications

BaseSmart™ supports a wide range of retail industries with AI-driven pricing, enabling smarter price management, improved margins, and scalable execution across all channels.

Speciality-Retail

Specialty Retail

Specialty retailers use BaseSmart™ to implement AI-native, multi-channel pricing strategies that strengthen competitive positioning and drive profitability. With powerful price intelligence software and flexible automation, BaseSmart™ ensures consistent pricing across specialty, big-box, and online formats—reducing manual effort and enhancing operational efficiency.

Electronics & Appliances

Electronics and Appliances

For electronics, appliances, and durable goods, BaseSmart™ delivers precise retail price optimization by aligning prices with real-time demand signals and market trends. Its dynamic capabilities help retailers avoid stockouts, minimize excess inventory, and stay ahead with competitive, data-informed pricing decisions—all backed by a robust rule-based pricing engine.

Fashion

Fashion

Fashion retailers turn to BaseSmart™ for responsive, AI-powered price optimization that adapts to shifting trends, seasons, and customer behavior. With integrated price intelligence and granular forecasting, BaseSmart™ helps maximize sell-through, protect margins, and tailor pricing across regional and demographic segments using advanced price management tools.

Resources

Get empirical information on the latest trends in the market, technology, and how your peers are handling pricing inconsistencies in the unpredictable market.

Related Solutions

Benefit from our end-to-end solutions at the outset or add more as you see the difference we make.