Generate demand plan reports and forecast KPIs, right down the actuals for each product line. Access highly interactive analysis of trade promotion management data.
Predict Promotional Outcomes
Powerful trade promotion optimization algorithms that recommend effective trade promotion planning to drive greater ROI throughout the product life cycle.
Master Data Normalization
Customize your master data and normalize across multiple trade systems. Easily set up new promotions and products.
Obtain optimized trade promotion plans by easily integrating internal and external data systems, as well as excel promo calendars, and other databases.
Multiple Tactic Comparison
Compare multiple scenarios and predict tactic level ROI through our intuitive and easy to use UI.
TradeSmart implements quickly for prompt, lasting results
See TradeSmart in action
TradeSmart clients realize a 10-15% improvement in their ROI on promotional investment, with this end-to-end trade solution for planning, forecasting, tracking and reporting.REQUEST DEMO
Here's why our clients trust us
TradeSmart helped us manage our trade promotions efficiently, achieving win-win negotiations. It also helped us to effectively decrease our trade spend.Planning and Promotion Lead,
Leading Food CPG Player
We were able to save a significant amount of money that was being spent on non-performing trade promotions. By identifying and eliminating these, TradeSmart helped increase the ROI on our trade promotions.Head, Pricing and Planning,
Global Cosmetics CPG Brand
TradeSmart has helped us to rightly allocate our budget for trade promotions, maximize promotional effectiveness across channels, and helped us to get the maximum revenue benefits.AVP, Planning and Merchandising,
Largest Global CPG House of Brand
Ensure end-to-end, integrated AI-led Merchandising, and improved decision-making, starting from planning and allocation to promotions, and everything in between.
Improve the performance of your trade spend by optimizing placements. Shift from zero-sum negotiations over promo deployment to win-win solutions that optimize sales for you and your channel partners.
Get empirical information on the latest trends in the market, technology, and how your peers are solving their biggest promotion planning challenges using IA’s advanced trade promotion Optimization solution.Learn More
Benefit from our end to end solutions at the outset, or add more as you see the difference we make.
Ensure Integrated Business Planning with IA’s Next-Gen Trade Promotion management Platform
The biggest challenge with traditional trade promotion management software is that it doesn't close the loop to give you insight into how well your campaigns are performing. With our robust trade promotion planning software - TradeSmart, businesses can now easily track and manage all of their operations in one place for better business decisions and maximum ROI!
Driving ROI through
AI Powered Insights
We are led by a team with deep industry expertise . We believe in “Better decisions with AI” as the center of our products and philosophy, and leveraging this to empower your organizationREQUEST DEMO