TradeSmart - Drive

Smarter Trade Promotions

Trade Promotion optimization solution to maximize ROI on your promotional spend.

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TradeSmart Advantage

Evaluate multiple promotional tactics and generate your brand and category level promotional plans.

Smarter Trade Investments

Maximize return on promotional investment. Evolve from repeating last year’s plan, to AI-driven optimized plans that drive incremental margin growth.

End-to-End Automation

Achieve over 70% reduction in time allotted to promotion planning, with performance reporting, forecasting, and promotional plan creation.

Easier Retail Partner Negotiations

Analyze promotional outcomes and financial impact for your partners, create data driven business case for increasing buy-ins.

Key Features

We maximize the potential of our users by automating repetitive calculations, leveraging machine learning to identify patterns.

Predict Promotional Outcomes

Powerful optimization algorithms that recommend smarter trade promotions that generate higher ROI across all seasons and cycles.

Monitor Campaigns and Promotions

Web based dashboards allow users to constantly monitor ongoing campaigns, promotions and track performance.

Integrate

It can integrate with internal and external data systems, excel promo calendars and any database to generate optimized promotional plans in less than 60 seconds.

Multiple Tactic Scenarios

Intuitive UI to predict tactic level ROI and compare multiple scenarios.

See TradeSmart in action

TradeSmart clients realize a 10-15% improvement in their ROI on promotional investment, with this end-to-end trade solution for planning, forecasting, tracking and reporting.

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TradeSmart helped us manage our trade promotions efficiently, achieving win-win negotiations. It also helped us to effectively decrease our trade spend.

Planning and Promotion Lead,
Leading Food CPG Player
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We were able to save a significant amount of money that was being spent on non-performing trade promotions. By identifying and eliminating these, TradeSmart helped increase the ROI on our trade promotions.

Head, Pricing and Planning,
Global Cosmetics CPG Brand
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TradeSmart has helped us to rightly allocate our budget for trade promotions, maximize promotional effectiveness across channels, and helped us to get the maximum revenue benefits.

AVP, Planning and Merchandising,
Largest Global CPG House of Brand
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Retail Analytics Head,
Global Wholesale Brand

Driving ROI through

AI Powered Insights

We are led by a team with deep industry expertise . We believe in “Better decisions with AI” as the center of our products and philosophy, and leveraging this to empower your organization

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