What Prime Day Reveals About Retail In The Upcoming Holiday Season
Unstable markets and inflation may have made it appear as though Amazon Prime Day 2022 would turn out to be lackluster, but it ended up being quite the opposite. With over 300 million items sold, at the rate of …
Impact Analytics appoints Jeff Gadawski as Chief Revenue Officer
Impact Analytics announced that Jeff Gadawski has joined the organisation as the Chief Revenue Officer (CRO). Jeff will play a crucial role in accelerating the company’s growth trajectory, building revenue strategy, and enhancing customer success across all geographies …
Closed Stores Get Desperate to Unload Spring Clothes
It’s Black Friday in April,” said Prashant Agrawal, chief executive of Impact Analytics, which tracked online prices in April for 400 items and compared them with prices on the day after Thanksgiving, when the holiday season kicks off with big …
JOANN Stores partners with Impact Analytics to generate immediate EBITDA impact through promo optimization
JOANN, the nation’s leading craft and fabric specialty retailer, has partnered with Impact Analytics to drive incremental EBITDA impact through promo optimization. Impact Analytics is one of the fastest-growing Advanced Analytics and …
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to.
Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.