Solutions
Dynamic Pricing Software
Accelerate pricing agility with a dynamic pricing software that intelligently adapts to market signals, customer behavior, and competitive shifts. Automate pricing decisions across your product lifecycle with precision and speed, fueling growth, profitability, and responsiveness.
Trusted by the world’s leading organizations
Features & Benefits
What Sets Our Dynamic Pricing Software Apart?
Localized Pricing by Demand
This dynamic pricing algorithm utilizes real-world signals, such as location trends, local market trends, and competitive prices, to set channel- and price-zone-specific prices.
Instant Reaction to Volatile Market Demand
The dynamic pricing engine automatically adjusts prices in response to changes in costs, shifts in supply and demand, and competitive movements.
AI Insights from Shopper Behavior
Our dynamic pricing tool reads patterns from clicks, carts, and in-store traffic to identify early signs of demand shifts.
Forecasts You Can Simulate
Plan with confidence using our dynamic pricing platform’s simulation tools to predict results before applying price changes.
Flexible & Smart Pricing You Can Implement
Apply pricing variations by channel, region, or product line using our configurable, rules-backed dynamic pricing system.
Beyond Legacy Limits
Go Beyond Traditional Methods with Intelligent Dynamic Pricing Software
Traditional Approach
- Price updates are slow and manual, often delayed by days or weeks.
- Unable to react quickly to demand, cost, or competitive price changes.
- Relies on gut feel or spreadsheets, risking poor price decisions.
- Hard to manage multiple price zones, store formats, and SKUs with consistency.
- Rules are applied inconsistently, causing margin loss and confusion.
VS
Modern Approach
- Prices adjust instantly with a dynamic pricing engine that runs automatically.
- Reacts in real time to shifts in demand, cost inputs, and competitor pricing.
- AI models in the dynamic pricing platform improve accuracy and profit potential.
- Scales across thousands of items and stores with ease using dynamic pricing tools.
- The AI-native dynamic pricing system ensures consistent and compliant rule-based pricing.
Key Parameters
Why Choose Impact Analytics Dynamic Pricing Software?
Pricing Rules for Real-Time Shifts
Use smart pricing rules based on cost, competitors, and current market data to optimize prices dynamically and stay competitive.
Fast Dynamic Pricing Solution Deployment
Deploy the data-driven pricing solution quickly to automate your pricing engine and unlock pricing intelligence benefits.
Automate Weekly Price Refreshes
Automate price updates with different strategies by price zone, channel, or product role to maximize profitability and enjoy the benefits of dynamic pricing.
Pricing Intelligence from Forecast Insights
Leverage demand forecasts and elasticity reports to reduce manual effort and optimize their pricing strategy smartly.
Real-Time Dashboards for Pricing Control
Track promos, markdowns, and performance with dashboards that deliver pricing intelligence to remain competitive.
Industry Applications
Dynamic Pricing Software: Industry-Specific Use Cases
Built for large-format and chain retailers managing regional pricing complexity. Our dynamic pricing software automates zone-level updates using store clusters, demand shifts, and competitor pricing—helping retail teams improve margin, reduce manual overrides, and maintain pricing logic across KVI and non-KVI items through real-time pricing updates.
Tailored for restaurants and quick-service chains, optimizing menu pricing across locations. Our dynamic pricing engine adjusts prices based on local demand patterns, order trends, time-of-day behavior, and competitive offerings, enabling pricing teams to improve margin per item, test pricing strategies across regions, and align with brand experience.
Tailored for CPG brands managing vendor funding, promotional ROI, and KVC/KVI pricing. The dynamic pricing platform models elasticity at the SKU level, simulates promotion outcomes, and aligns with funding strategies, enabling CPG teams to recommend accurate, responsive promotions that support both retailer relationships and brand goals.
Designed specifically for grocery retailers needing frequent price changes and volume optimization. This dynamic pricing system clusters stores by competitive pressure, automates weekly base and promo pricing, and protects margin on staples, ensuring shelf-price integrity and faster reaction to shifts in shopper demand.
Purpose-built for fashion retailers balancing style cycles, markdowns, and brand image. Our dynamic pricing engine predicts demand timing and sell-through rates, optimizing promotion and markdown depth and cadence—helping fashion teams minimize excessive discounts while maximizing full-price sell-through and inventory turnover.
Enterprise-Ready: High-Performing and Highly Scalable
Built for enterprise scale, our AI-native dynamic pricing software combines seamless integration, unmatched reliability, and effortless scalability to power complex pricing strategies with confidence.
Virtually Unlimited Scalability
Our AI technology engine runs more than one million ever-improving machine learning models for the most accurate forecasts anywhere, with unlimited scalability across users, stores, SKUs, regions, and more.
Unmatched Performance
Pick a measure, any measure—forecasting accuracy, raw data digested, return on investment—and you’ll find Impact Analytics at the forefront.
Focused on Innovation and Customer Service
We’re recognized by Financial Times, Inc. 5000, RIS LeaderBoard (#1), and Gartner; partnered with Google to bring generative AI tools to leading global retailers.
RESOURCES
Security, Compliance, and Privacy
COMPLIANT
SOC 2 Type 2 Certified
Guarantees high-level security standards, audited by a third-party, for robust data safety.
SECURE
GDPR and CCPA Compliance
Meets strict data privacy laws, ensuring user data protection and legal adherence.
PRIVATE
Annual Penetration Testing and Auditing
Preempts vulnerabilities and fortifies against cyber threats.
Over a Decade of Optimization Experience
99%
On-Shelf
Availability
80%
Reduction in
Clearance
1M+
Machine Learning
Models
$1B+
Value Delivered
to Clients
75%
Improvement in Forecast Accuracy
20%
Reduction in
Lost Sales
Lead with Intelligence. Win with Dynamic Pricing Software.
Take control of every price decision with AI-native dynamic pricing software built for speed, accuracy, and margin growth. Your market won’t wait—make your move now.
Frequently Asked Questions
What is Dynamic Pricing Software, and how does it work?
Our dynamic pricing software uses AI algorithms to analyze market conditions, strategies, and consumer behavior, allowing businesses to adjust prices based on real-time data for optimal profitability and help them stay competitive.
What can I expect during the demo?
Our team will showcase the software’s features, demonstrate its value in real-world scenarios, and explain how it aligns with your business goals.
Can the software be customized?
Yes, we understand that each business has unique needs. Our team will work with you to customize the software to fit your specific pricing requirements.
