Solutions
Pricing Software
Outsmart competitors with dynamic lifecycle pricing software that intelligently tracks market shifts, decodes consumer trends, and automates strategic price moves—driving growth, profit, and efficiency.
Trusted by the world’s leading organizations


Features & Benefits
What Sets Our Pricing Software Apart?
Real-Time Pricing Updates by Store Zone
Our pricing software adapts changes dynamically across zones using competitor pricing data, demand, and business objectives.
Multi-Factor Elasticity Modeling
Leverage our price software to understand demand shifts using AI models that factor in price, season, and promotions.
Automated Rule Enforcement Across Hierarchies
Maintain consistent price logic using pricing tools that automate line, brand, good/better/best, and pack-size rules across the product tree.
“What-If” Testing with Margin Forecasts
Simulate outcomes with our pricing platform to compare discount depths and timing for optimal ROI and margin lift.
Beyond Legacy Limits
Go Beyond Traditional Methods with Intelligent Pricing Software
Traditional Approach
- Promo and pricing decisions are based on outdated data, missing current trends, and real-time market signals.
- Merchants spend hours adjusting the right price without consistency or data-driven support, leading to margin erosion.
- Segmentation is broad and generic, ignoring buying patterns, local demographics, and basket behavior.
- Promotions are often repeated regardless of performance, failing to adapt to seasonality or customer intent.
- Pricing rules that are applied inconsistently result in pricing confusion, poor brand perception, and lost sales opportunities.
VS
Modern Approach
- Uses live data feeds and competitor pricing tools to update prices dynamically at the SKU, store, or zone level.
- Continuously measures demand sensitivity using pricing software algorithms to refine decisions at scale.
- Identifies customer patterns with pricing system software using machine learning for personalized strategies.
- Simulates “what-if” promotions or markdowns, projecting revenue, quantity sold, and margin before rollout.
- Applies pricing rules automatically with pricing platform logic, ensuring compliance and consistency.
Key Parameters
Why Choose Impact Analytics Advanced Pricing Software?
Dynamic Pricing From Market Signals
Respond instantly to shifts in demand, seasonality, and competition using adaptive pricing software capabilities.
Interface Built for Speed and Accuracy
Navigate your pricing tool with ease, thanks to a clean layout optimized for fast decisions and minimal training.
One-Click Price Refresh for All Zones
Automate weekly pricing changes across locations using our smart and effective pricing platform for faster time to market.
Built-In Reports That Save You Hours
Our price software auto-generates weekly pricing insights, letting you focus on strategy instead of manual report creation.
Dashboards for End-to-End Visibility
Track price, promotion, and markdown performance using a real-time dashboard in your pricing system software.
Industry Applications
Pricing Software: Industry-Specific Use Cases
Retailers face shrinking margins, shifting demand, and promotional fatigue—challenges that traditional pricing methods can’t match. Our AI-native retail pricing software delivers dynamic pricing, promotion optimization, and markdown management using real-time elasticity and competitor data, driving margin basket value and inventory turns.

In CPG, margin management and promo effectiveness are critical. AI-native pricing practices support vendor-funded promotion planning, KVI/KVC-based pricing strategies, and trade spend optimization. CPG brands can simulate outcomes and optimize pricing performance by adjusting depth and timing based on real-time elasticity.

Grocery pricing is frequency-based and volume-sensitive. Our pricing software applies location-based rules and demand forecasting to optimize base pricing and discounts. Retailers can cluster stores by competitive intensity and automate pricing cadence to drive volume while protecting margins on KVIs and staples.

Fashion businesses must balance the style lifecycle, markdown strategy, and customer demand. Our pricing solutions model demand curves and recommend price drops with the right cadence and depth. Use the pricing platform to reduce aging inventory, boost full-price sell-through, and maximize margin during end-of-season clearance.

For distributors and supply chain operators, price changes must align with fluctuating input costs and market contracts. Our price software enables responsive updates across channels and product hierarchies, supported by AI-native demand and cost modeling. It helps streamline quote generation and protect profitability under volatility.

Enterprise-Ready: High-Performing and Highly Scalable
Built for enterprise scale, our AI-native pricing software combines seamless integration, unmatched reliability, and effortless scalability to power complex pricing strategies with confidence.
Virtually Unlimited Scalability
Our AI technology engine runs more than one million ever-improving machine learning models for the most accurate forecasts anywhere, with unlimited scalability across users, stores, SKUs, regions, and more.
Unmatched Performance
Pick a measure, any measure—forecasting accuracy, raw data digested, return on investment—and you’ll find Impact Analytics at the forefront.
Focused on Innovation and Customer Service
We’re recognized by Financial Times, Inc. 5000, RIS LeaderBoard (#1), and Gartner; partnered with Google to bring generative AI tools to leading global retailers.

RESOURCES
Security, Compliance, and Privacy
COMPLIANT
SOC 2 Type 2 Certified
Guarantees high-level security standards, audited by a third-party, for robust data safety.
SECURE
GDPR and CCPA Compliance
Meets strict data privacy laws, ensuring user data protection and legal adherence.

PRIVATE
Annual Penetration Testing and Auditing
Preempts vulnerabilities and fortifies against cyber threats.

Over a Decade of Optimization Experience
99%
On-Shelf
Availability
80%
Reduction in
Clearance
1M+
Machine Learning
Models
$1B+
Value Delivered
to Clients
20+%
Improvement in Forecast Accuracy
20%
Reduction in
Lost Sales

Let’s Take the Complexity Out of Pricing—Together
You’ve seen the capabilities. Now let our AI-native pricing software help you execute with confidence, clarity, and measurable impact.
Frequently Asked Questions
What is Impact Analytics PriceSmart™, and how does it work?
Impact Analytics PriceSmart is an AI- and ML-powered pricing software that dynamically adjusts prices based on market demand, competitor pricing, historical sales data, and customer behavior to determine the optimal pricing strategy. Increase profitability and stay competitive with precise, data-driven price adjustments.
What should I expect in the demo?
Our experts will demonstrate the product and its key features—including its value proposition and how it addresses your business requirements.
Are the solutions configurable to fit specific business needs?
We understand that every business has specific requirements. Talk to our experts and they’ll provide the best-suited solution as per your business goals.