PromoSmart

+$200M in Top Line improvement through promo effectiveness across marquee retailers

Impact Analytics cited as a Representative Vendor in the 2019 Gartner Market Guide for Unified Price, Promotion and Markdown Optimization Applications

Overview

PromoSmart 4.0, automatically designs promotions using advanced AI/ML algorithms which aligns with business objectives and synthesizes decisions across key KPIs. The application thinks for you and optimally designs impactful and profitable promos.This data-based, analytics product is an end to end promotions management portal that helps envision, create and enable businesses to plan, manage and execute their promotions in an efficient manner and create a positive margin impact. The application also houses an intelligent search assistant that takes text / voice command as input and gives relevant information real time reducing decision making process extremely fast and seamless.

Key Features

One click promotion creation

360 degree insights and intelligent reporting

AI generated recommendations enabling faster decision making

Key Benefits

Holistic Lookback Analysis

One click insights repository on past promotions for discovering success factors

End to end workflow

Comprehensive promo creation workflow with simulation, comparison and historical study

Governance and Accountability

Move away from traditional excel based planning to more structured promotion execution

Success Stories

Promotion Effectiveness

Eliminate toxic promotions.

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