NRF '23 Big Ideas Session

Overcoming Price Challenges & Anticipating Ahead with AI

Impact Analytics' price optimization software PriceSmart leverages AI to drive decisions on initial, promotional, and clearance pricing to achieve your business objectives. Hear from our retail panelists as they share how intelligent AI and lifecycle pricing strategies helped them overcome unique price challenges, allowing them to shift from a reactive to proactive model, and be more strategic in 2023.


  • Prashant Agrawal, Chief Executive Officer at Impact Analytics
  • Ben Pivar, SVP & CIO at Carter’s
  • Mary Beth Trypus, Chief Revenue Officer at Vera Bradley